Model
Length
Action
Power
Line Weight(lbs)
Lure Weight(oz)
iSW78MHMF
7'8"
Mod-Fast
Med-Hvy
12-50lb
1/2-3oz
iSW710HMF
7'10"
Mod-Fast
Heavy
15-80lb
1-6oz
The personal best breaker. Built for big baits and big fish. The Cashion ICON Swimbait Rods deliver the best American-made performance needed to cast those big swimbaits and get those trophy class fish to the boat. The ICON Swimbait rod is strong enough to handle anything from 1-6 oz. swimbaits without sacrificing a shred of that sensitivity that you know and love. Cashion makes the choice easy because you know these rods are of the highest quality. We beefed up the eyes on this rod to size 6 guides to get the heavier line and leader knots through without sacrificing distance, sensitivity and control
How we make our rods…
Cashion ICON blanks have to be experienced. You will feel the difference. The ICON blanks are designed and rolled in Sanford, NC with American sourced carbon fiber pre-preg with an engineered and upgraded epoxy. The first thing you will notice about the new ICON rods is how light they feel in your hand. ICON blanks are un-sanded, which protects the blank with an epoxy encapsulation, making them more impact resistant, as well as adding a signature, distinguished look.
The Cashion ICON Swimbait Rod is designed with a high-quality American Tackle graphite Reel Seat, and size #6 guides which give you unheard of sensitivity and control. The Cashion ICON Swimbait Rod features a new cut down reel seat with less threads to maximize your comfort and minimize weight. All ICON rods feature a butt and fore grip manufactured using carbon fiber / fiberglass, which feels great in your hands as well as increasing durability. Cashion grips are more durable than cork or foam, plus they are denser, which allows vibrations experienced at the rod tip to travel directly to your fingertips.
Powerbait Saltwater Powervibe Max - 5" - HD Thunder ChickenModel: BSWPBSPVM5-THCNFeatures:
Great for inshore or offshore
Designed to be more versatile with a top hook and weed guard to reduce snagging(grass or structure)
Tie and Go
Lots of Action!
Vibing/Ripping action is known to catch fish (similar to lipless crankbait)
Swims on the fall
Super Strong hook (Min 60lb pull)
Powerbait Saltwater Powervibe Max - 5" - HD SunburnModel: BSWPBSPVM5-SBRNFeatures:
Great for inshore or offshore
Designed to be more versatile with a top hook and weed guard to reduce snagging(grass or structure)
Tie and Go
Lots of Action!
Vibing/Ripping action is known to catch fish (similar to lipless crankbait)
Swims on the fall
Super Strong hook (Min 60lb pull)
Powerbait Saltwater Powervibe Max - 5" - HD CroakerModel: BSWPBSPVM5-CROKRFeatures:
Great for inshore or offshore
Designed to be more versatile with a top hook and weed guard to reduce snagging(grass or structure)
Tie and Go
Lots of Action!
Vibing/Ripping action is known to catch fish (similar to a lipless crankbait)
Swims on the fall
Super Strong hook (Min 60lb pull)
Powerbait Saltwater Powervibe Max - 5" - HD Crimson CrushModel: BSWPBSPVM5-CRMCHFeatures:
Great for inshore or offshore
Designed to be more versatile with a top hook and weed guard to reduce snagging(grass or structure)
Tie and Go
Lots of Action!
Vibing/Ripping action is known to catch fish (similar to a lipless crankbait)
Swims on the fall
Super Strong hook (Min 60lb pull)
Powerbait Saltwater Shrimperor - 5" - Shrimp BoilModel: BSWPBSPR5-SHPBFeatures:
The New Undisputed Ruler of all shrimp lures!
Realistic Shrimp profile, gliding/swimming action, and leg movement
Tie and go
Pass line through opening, tie a knot on the hook, and get fishing.
Line through design to increase # of fish per bait
Allows the bait to slide up and away from the fish's mouth on head shakes
Patented Honeycomb Technology
Increases action without sacrificing durability
Powerbait Saltwater Shrimperor - 5" - Glow/ChartreuseModel: BSWPBSPR5-GCFeatures:
The New Undisputed Ruler of all shrimp lures!
Realistic Shrimp profile, gliding/swimming action, and leg movement
Tie and go
Pass line through opening and tie a knot on the hook and get fishing.
Line through design to increase # of fish per bait
Allows the bait to slide up and away from the fish's mouth on head shakes
Patented Honeycomb Technology
Increases action without sacrificing durability
Powerbait Saltwater Shrimperor - 5" - Coastal CandyModel: BSWPBSPR5-CCAFeatures:
The New Undisputed Ruler of all shrimp lures!
Realistic Shrimp profile, gliding/swimming action, and leg movement
Tie and go
Pass line through opening and tie knot on the hook, and get fishing.
Line through design to increase # of fish per bait
Allows the bait to slide up and away from the fish's mouth on head shakes
Patented Honeycomb Technology
Increases action without sacrificing durability
Powerbait Saltwater Shrimperor - 5" - BlurpleModel: BSWPBSPR5-BLURPFeatures:
The New Undisputed Ruler of all shrimp lures!
Realistic Shrimp profile, gliding/swimming action, and leg movement
Tie and go
Pass line through opening and tie a knot on the hook and get fishing.
Line through design to increase # of fish per bait
Allows the bait to slide up and away from the fish's mouth on head shakes
Patented Honeycomb Technology
Increases action without sacrificing durability
Powerbait Saltwater Powervibe Max - 3" - HD Lemon HeadModel: BSWPBSPVM3-LEMHDFeatures:
Great for inshore or offshore
Designed to be more versatile with a top hook and weed guard to reduce snagging(grass or structure)
Tie and Go
Lots of Action!
Vibing/Ripping action is known to catch fish (similar to a lipless crankbait)
Swims on the fall
Super Strong hook (Min 60lb pull)
Powerbait Saltwater Powervibe Max - 3" - HD Crimson CrushModel: BSWPBSPVM3-CRMCHFeatures:
Great for inshore or offshore
Designed to be more versatile with a top hook and weed guard to reduce snagging(grass or structure)
Tie and Go
Lots of Action!
Vibing/Ripping action is known to catch fish (similar to a lipless crankbait)
Swims on the fall
Super Strong hook (Min 60lb pull)
Lab Series™ Minnow 6.5" - Highland Shad *5-PackModel: BLSMINW65-HLDSHLab Series™ was created by Berkley® scientists to trigger bites via the four primary proven feeding stimuli: Color. Action. Scent. Taste. Small-batch poured and coated with new water-activated Rapid Release PowerBait® MaxScent Slime proven to generate unmatched results from the moment it hits the water. This new formulation gives anglers the world's only scientifically proven scent and taste delivery systems, in a layered construction that allows for unlimited color and action.Features:
Scientifically engineered to trigger bites: via the four primary proven feeding stimuli -Color. Action. Scent. Taste.
Proven in the Lab for confidence on the water: small batch, precision layered construction fuses the best of our fish-proven formulas together in one bait.
Unlimited Color and Action: Lab Series™ delivers scent dispersion and taste without compromising color and action.
Rapid Release MaxScent Slime: coating activates on contact with water for immediate scent dispersion.
Minnow profile with purpose-driven action: fast tail quiver, natural body roll, and an internal air pocket that keeps the bait perfectly level at any line angle.
Lab Series™ Minnow 6.5" - Silver Shiner *5-PackModel: BLSMINW65-SSHRLab Series™ was created by Berkley scientists to trigger bites via the four primary proven feeding stimuli: Color. Action. Scent. Taste. Small-batch poured and coated with new water-activated Rapid Release PowerBait® MaxScent Slime, proven to generate unmatched results from the moment it hits the water. This new formulation gives anglers the world's only scientifically-proven scent and taste delivery systems, in a layered construction that allows for unlimited color and action.Features:
Scientifically engineered to trigger bites via the four primary proven feeding stimuli: Color. Action. Scent. Taste.
Proven in the Lab for confidence on the water: small-batch, precision-layered construction fuses the best of our fish-proven formulas in one bait.
Unlimited Color and Action: Lab Series™ delivers scent dispersion and taste without compromising color and action.
Rapid Release MaxScent Slime: coating activates on contact with water for immediate scent dispersion.
Minnow profile with purpose-driven action: fast tail quiver, natural body roll, and an internal air pocket that keeps the bait perfectly level at any line angle.
X-Rap® Saltwater 5-1/2" - Hot HeadSuspending X-Rap® saltwater lures are designed to be cast or trolled and display the X-Rap attitude these baits are known for. Built to withstand saltwater fisheries with Perma Steel 3X hooks, these baits can be cast or trolled. Rip 'em for extreme, erratic Slashbait® action or troll for classic Rapala® "wounded-minnow" action. Prominent scales and lateral lines, internal holographic foil for optimum flash, an internal long-cast system, and 3D holographic eyes combine to create the ultimate fishing lure. Hand-tuned and tank-tested for premium performance right out of the box.Features:
X-Rap® Slashbait® action
Textured translucent body
Internal long-cast mechanism
3D holographic eye
VMC® Perma Steel® hooks
Perfect match saltwater patterns
Hand-tuned and tank-tested
Specifications:
Color: Hot Head
Body Length: 5-1/2 in.
Running Depth: 4-8 ft.
Weight: 1-1/2 oz
Buoyancy: Suspending
Treble Hook Size: Two No. 2/0
WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications:
Series: X-Rap Saltwater
Size: 5-1/2"
Box Dimensions: 2"H x 2"W x 7"L WT: 0.15 lbs
UPC: 022677135564
X-Rap® Saltwater 5-1/2" - BunkerSuspending X-Rap® saltwater lures are designed to be cast or trolled and display the X-Rap attitude these baits are known for. Built to withstand saltwater fisheries with Perma Steel 3X hooks, these baits can be cast or trolled. Rip 'em for extreme, erratic Slashbait® action or troll for classic Rapala® "wounded-minnow" action. Prominent scales and lateral lines, internal holographic foil for optimum flash, an internal long-cast system, and 3D holographic eyes combine to create the ultimate fishing lure. Hand-tuned and tank-tested for premium performance right out of the box.Features:
X-Rap® Slashbait® action
Textured translucent body
Internal long-cast mechanism
3D holographic eye
VMC® Perma Steel® hooks
Perfect match saltwater patterns
Hand-tuned and tank-tested
Specifications:
Color: Bunker
Body Length: 5-1/2 in.
Running Depth: 4-8 ft.
Weight: 1-1/2 oz
Buoyancy: Suspending
Treble Hook Size: Two No. 2/0
WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications:
Series: X-Rap Saltwater
Size: 5-1/2"
Box Dimensions: 1"H x 2"W x 7"L WT: 0.2 lbs
UPC: 022677135618
X-Rap® Saltwater 4-3/4" - Silver Blue MackerelSuspending X-Rap® saltwater lures are designed to be cast or trolled and display the X-Rap attitude these baits are known for. Built to withstand saltwater fisheries with Perma Steel 3X hooks, these baits can be cast or trolled. Rip 'em for extreme, erratic Slashbait® action or troll for classic Rapala® "wounded-minnow" action. Prominent scales and lateral lines, internal holographic foil for optimum flash, an internal long-cast system, and 3D holographic eyes combine to create the ultimate fishing lure. Hand-tuned and tank-tested for premium performance right out of the box.Features:
X-Rap® Slashbait® action
Textured translucent body
Internal long-cast mechanism
3D holographic eye
VMC® Perma Steel® hooks
Perfect match saltwater patterns
Hand-tuned and tank-tested
Specifications:
Color: Silver Blue Mackerel
Body Length: 4-3/4 in.
Running Depth: 4-8 ft.
Weight: 3/4 oz
Buoyancy: Suspending
Treble Hook Size: Two No. 2
WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications:
Series: X-Rap Saltwater
Size: 4-3/4"
Box Dimensions: 1"H x 2"W x 6"L WT: 0.15 lbs
UPC: 022677140292
X-Rap® Saltwater 4-3/4" - BunkerSuspending X-Rap® saltwater lures are designed to be cast or trolled and display the X-Rap attitude these baits are known for. Built to withstand saltwater fisheries with Perma Steel 3X hooks, these baits can be cast or trolled. Rip 'em for extreme, erratic Slashbait® action or troll for classic Rapala® "wounded-minnow" action. Prominent scales and lateral lines, internal holographic foil for optimum flash, an internal long-cast system, and 3D holographic eyes combine to create the ultimate fishing lure. Hand-tuned and tank-tested for premium performance right out of the box.Features:
X-Rap® Slashbait® action
Textured translucent body
Internal long-cast mechanism
3D holographic eye
VMC® Perma Steel® hooks
Perfect match saltwater patterns
Hand-tuned and tank-tested
Specifications:
Color: Bunker
Body Length: 4-3/4 in.
Running Depth: 4-8 ft.
Weight: 3/4 oz
Buoyancy: Suspending
Treble Hook Size: Two No. 2
WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications:
Series: X-Rap Saltwater
Size: 4-3/4"
Box Dimensions: 1"H x 2"W x 6"L WT: 0.1 lbs
UPC: 022677140254
X-Rap® Saltwater 4" - Silver Blue MackerelSuspending X-Rap® saltwater lures are designed to be cast or trolled and display the X-Rap attitude these baits are known for. Built to withstand saltwater fisheries with Perma Steel 3X hooks, these baits can be cast or trolled. Rip 'em for extreme, erratic Slashbait® action or troll for classic Rapala® "wounded-minnow" action. Prominent scales and lateral lines, internal holographic foil for optimum flash, an internal long-cast system, and 3D holographic eyes combine to create the ultimate fishing lure. Hand-tuned and tank-tested for premium performance right out of the box.Features:
X-Rap® Slashbait® action
Textured translucent body
Internal long-cast mechanism
3D holographic eye
VMC® Perma Steel® hooks
Perfect match saltwater patterns
Hand-tuned and tank-tested
Specifications:
Color: Silver Blue Mackerel
Body Length: 4 in.
Running Depth: 4-6 ft.
Weight: 7/16 oz
Buoyancy: Suspending
Treble Hook Size: Two No. 3
WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications:
Series: X-Rap Saltwater
Size: 4"
Box Dimensions: 1"H x 2"W x 5"L WT: 0.1 lbs
UPC: 022677117690
X-Rap® Saltwater 4" - BunkerSuspending X-Rap® saltwater lures are designed to be cast or trolled and display the X-Rap attitude these baits are known for. Built to withstand saltwater fisheries with Perma Steel 3X hooks, these baits can be cast or trolled. Rip 'em for extreme, erratic Slashbait® action or troll for classic Rapala® "wounded-minnow" action. Prominent scales and lateral lines, internal holographic foil for optimum flash, an internal long-cast system, and 3D holographic eyes combine to create the ultimate fishing lure. Hand-tuned and tank-tested for premium performance right out of the box.Features:
X-Rap® Slashbait® action
Textured translucent body
Internal long-cast mechanism
3D holographic eye
VMC® Perma Steel® hooks
Perfect match saltwater patterns
Hand-tuned and tank-tested
Specifications:
Color: Bunker
Body Length: 4 in.
Running Depth: 4-6 ft.
Weight: 7/16 oz
Buoyancy: Suspending
Treble Hook Size: Two No. 3
WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications:
Series: X-Rap Saltwater
Size: 4"
Box Dimensions: 1"H x 2"W x 6"L WT: 0.1 lbs
UPC: 022677140667
X-Rap® Long Cast 5-1/2" - Purple MackerelDesigned for extreme casting distances in the most demanding conditions, the X-Rap® Long-Cast is built heavy and tough to target large, aggressive saltwater predators. Fishing with a fast, steady retrieve results in a strong rolling and wobbling action with minimal resistance. Twitching creates the legendary X-Rap® Slashbait® action. When stopped, it flutters on the drop for scores of presentation options. Heavy hardware and super-strong VMC® single hooks.Features:
X Style translucent body
3D holographic eyes
Sinking flutters on fall
Long casting dives 4' - 5'
Inshore gamefish species
VMC tin-finish 4X inline single hooks
Specifications:
Color: Purple Mackerel
Body Length: 5-1/2 in.
Running Depth: 4-5 ft.
Weight: 1-7/8 oz
Buoyancy: Sinking
WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications:
Series: X-Rap Long-Cast
Size: 5-1/2"
Box Dimensions: 1"H x 2"W x 9"L WT: 0.2 lbs
UPC: 022677287997
Sarda™ 22 - Silver Blue MackerelBuilt from stainless steel, one-piece construction with a reinforced body and internal rib design for strength, Sarda™ doesn’t fear the meanest predators in the sea. Sarda™ can be trolled up to 14 knots, allowing it to cover more water and catch more fish. Loaded with two forged VMC 7286 TechSet® hooks with split rings and welded rings to reduce the fish's leverage.Features:
Stainless Steel One-Piece Construction
Reinforced Body Internal Rib Design
Fast Stable Action
Up To 14 Knots
Multi-Species Saltwater
VMC® TechSet Hooks
Split & Welded Rings
Specifications:
Color: Silver Blue Mackerel (BSM)
Body Length: 7"
Running Depth: Variable
Weight: 7 oz
WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications:
Series: Sarda
Size: 7"
Box Dimensions: 2"H x 4"W x 10"L WT: 0.9 lbs
UPC: 022677375335
Brochure (pdf)
CountDown® Magnum® Elite 185 - 7" - Armored Purple MackerelBuilt upon the legendary durability and world-record producing classic Rapala "Wounded-Minnow" action of the Magnum®, the CountDown® Magnum® Elite has a tough Abachi wood body and is constructed to be more heavy-duty for handling the most powerful predator species. Utilizing premium hardware, including 3X VMC® ultra-sharp saltwater hooks, this lure swims true at higher speeds, cast or trolled.Features:
Super Tough AbachiWood
Sinking Anti-Broach Design
Classic Rapala® "Wounded-Minnow"
Multi-Species Saltwater
3X VMC® Tin Finish Needle Point Hooks Heavy Duty Split Rings
Specifications:
Color: Armored Purple Mackerel
Body Length: 7"
Running Depth: 18' - 21'
Weight: 2-3/4 oz.
WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications:
Series: Countdown Magnum Elite
Size: 7"
Box Dimensions: 1"H x 2"W x 11"L WT: 0.3 lbs
UPC: 022677370972
Brochure (pdf)
CountDown® Magnum® Elite 185 - 7" - Armored Hot Pink UVBuilt upon the legendary durability and world-record producing classic Rapala "Wounded-Minnow" action of the Magnum®, the CountDown® Magnum® Elite has a tough Abachi wood body and is constructed to be more heavy-duty for handling the most powerful predator species. Utilizing premium hardware, including 3X VMC® ultra-sharp saltwater hooks, this lure swims true at higher speeds, cast or trolled.Features:
Super Tough AbachiWood
Sinking Anti-Broach Design
Classic Rapala® "Wounded-Minnow"
Multi-Species Saltwater
3X VMC® Tin Finish Needle Point Hooks Heavy Duty Split Rings
Specifications:
Color: Armored Hot Pink UV
Body Length: 7"
Running Depth: 18' - 21'
Weight: 2-3/4 oz.
WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications:
Series: Countdown Magnum Elite
Size: 7"
Box Dimensions: 1"H x 2"W x 11"L WT: 0.4 lbs
UPC: 022677370965
Brochure (pdf)
